Right up their most marketable body part.
It is often said that opinions are like assholes – everybody’s got one. And they are more than entitled to it, as well as expressing it in every way they see fit. The problem arises when some people, from an arrogance brought on by their popularity, come to believe that their opinions – often derived from insufficient knowledge – are axioms and start proselytising to those who admire them.
In this post I’m not referring to those with actual expertise in their fields, whose conclusions are well studied and carry more weight than simple opinions thrown around in society.
I am referring specifically to shallow entertainers who use their platforms in the attempt to create social changes (sometimes radical ones), based on nothing more than their likeability.
It is no secret that political campaigns today (in fact, since the days of Edward Bernays) are nothing more than marketing and centre on how appealing, how likeable politicians can be made to appear. Their agendas and promises are intermingled with aspects of human interest such as their dancing, singing, praying or apparent moments of spontaneity (well rehearsed in advance, of course). If ever there was an informative Hollywood production, it’s definitely Wag The Dog.
In this exercise and through exposure by the media, among film stars and singers, politicians are (even subconsciously) regarded as entertainers – and the reverse is true as well: through the size of their platforms, entertainers have become social reformers, even when they show no depth or life experience.
I’m in no way saying that someone who becomes famous for a talent cannot be brilliant at discussing very important issues. But the reality today is that many celebrities are the mouthpieces of those who finance them and seem to form an ideological clique in order to remain favoured. The leftist, Marxist bias is plain to see in the film and music industry, which are tools of indoctrination.
And often, the victims of this indoctrination are young, regarding these people as sources of knowledge and virtue (I know this is a platitude yet it’s reality, judging by the thousands/ hundreds of thousands/ millions of youngsters who follow them on social media, intoxicating themselves with their every word). They mobilise so many in pointless campaigns, petition signing and can even influence votes (which may or may not matter, but still, it’s a sad phenomenon to be persuaded by those who have such little contact with real life anymore).
They have replaced the priesthood of olden days, which used to mediate between heads of state and the populace, urging “commoners” to support whatever decision was made by the ruling class. Our society has replaced theism with celebrity worship, thinking one must know better if they pose in bikinis or kick a ball around for a living.
With the aid of social media, anything that comes out of a celebrity’s orifice can become international news within 15 minutes, as if it actually mattered. Some even have their own “cults”, so to speak, with fanclubs choosing nicknames for fans and “battling” each other in Facebook and Twitter wars. Barbz, Selenators, Lovatics… It’s like something out of Babylon 5.
Besides aiding politicians to appear more human through photo opportunities, they weigh in on the day’s hottest topics and shape debates by the sheer numbers they influence. The recent case of Harambe the gorilla, (which took the limelight away from much more important issues such as massacres abroad) was very unsettling in terms of watching these very rich, well protected individuals direct a witch hunt against those who were accidentally involved in the situation. They did so from their comfortable luxury homes, presumably surrounded by security, as their targets, a simple working family, had nowhere to hide from death threats and half a million hysterical people calling for their lynching. Which is, of course, disgusting.
While they engage in mental masturbation over their principles, tweeting beside a 300$ champagne bottle, they are able – and likely – to encourage, if not cause actual violence. Perhaps those who have the ability to incite hate mobs instantaneously might want to think twice before posting messages regarding who should be killed or jailed in certain situations.